I've got the whole audio book in my car CD changer, so a few times a day I filter my business thinking through Collin's simple, beautiful model for building a great company.  His thinking is sinking deeper and deeper into mine, and now, months later I'm essentially starting over with the structure of my business.  It's exciting to have a framework like this to build from. 

If you're an entrepreneur or trying to create anything “built to last,” then this is a must read. 

Dreams make you click, juice you, turn you on, excite the living daylights out of you. You cannot wait to get out of bed to continue pursuing your dream. The kind of dream I'm talking about gives meaning to your life. it is the ultimate motivator.

No matter what. Wherever your mind wanders, it seems to turn up at the same Field of Dreams. It's the vision you wake up with in the morning, and it's the last thing you picture before you fall asleep. Everytime you think of it, the idea in your head seems to get more vivid, filled in with more detail: You not only want to win a gold medal at the Olympics, you not only can see yourself standing there on the podium, but you can also feel the goose bumps as your national anthem is played; the tears are in your eyes. (That's how real a dream can be and should be)